NY Post blocks Web site access to iPad users

 (Credit: Screenshot by Lance Whitney/CNET)

The New York Post is now blocking iPad owners from accessing its Web site through mobile Safari, trying to instead force them to download and use the paper's own iPad app.

iPad-owning New Yorkers looking for their daily Post fix online will see nothing but a message directing them to download the paper's $1.99 iPad app where after 30 days of free access they must pay for a monthly or annual subscription to read the content--$6.99 for one month, $39.99 for six months, or $74.99 for a year.

But the block seems limited just to mobile Safari on the iPad. iPad owners can still access the Post's content through alternative browsers, such as Opera Mini and Terra. iPhone and iPod Touch users can also still access the Post's content through any mobile browser, including Safari.

The new move has already stirred up jeers among online critics. Staci Kramer, an editor at digital-media news site PaidContent, called it "one of the most poorly conceived paywall efforts I've come across" and said it had also broken access to the site from the Post's Facebook page, instead presenting iPad users with the same redirect message.

Dave Winer, who blogs via Scripting News, said the move breaks the Web. "If no one used the iPad it wouldn't matter. But lots of people use it." Winer also said he doesn't imagine Apple likes the move.

The Post did not immediately return CNET's request for comment.

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NY Post blocks website access for iPad users

WASHINGTON (AFP) – The New York Post has blocked access to its website from the iPad's Safari Web browser in a bid to drive users of Apple's tablet computer to the newspaper's paid application.

An iPad user attempting to reach NYPost.com using Safari is met with a page that says "NYPost.com editorial content is now only accessible on the iPad through the New York Post App."

The New York Post iPad application costs $1.99 to download from Apple's App Store and gives a user an introductory 30-day subscription to the News Corp.-owned newspaper. A one-month subscription costs $6.99.

The ban on access to NYPost.com only applies to users of the iPad's Safari browser. Desktop or laptop computer users can access NYPost.com normally.

The New York Post's move is the latest in a campaign by News Corp.'s Rupert Murdoch to start charging online readers of his newspapers in an era of shrinking newspaper circulation and eroding print advertising revenue.

Murdoch already charges for full online access to The Wall Street Journal and Britain's The Times and Sunday Times and News Corp.'s The Australian plans to begin charging from October.

News Corp. launched a digital newspaper created for the iPad, The Daily, in February which costs 99 cents a week.

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Time Inc Gives Free iPad Access to Print Subscribers

Time Inc has secured a deal with Apple that will bundle free iPad access to print subscribers, according to a Wall Street Journal report. If you have a print subscription to Time, Sports Illustrated, or Fortune, you will be able to log into the iPad versions of the publications and get the electronic editions for free starting today.

Until now Apple did not allow publishers to bundle print subscriptions, so users of the Time Inc. titles (except People) had to pay extra to get the iPad editions of print magazines. But the new deal will allow print subscribers to log in with their credentials in Time Inc's iPad apps and download the titles for free (it's still business as usual for digital subscribers).

Apple Loosens Grip On iPad Subscriptions

The details of Time Inc's deal with Apple are still unclear, but it is a softening of Apple policy. Under initial terms, subscribers had to use Apple's subscription system to sign up for an iPad edition of a publication (via in-app purchases), enabling Apple to keep 30 percent of the revenue and control over user information.

This has led to most magazines selling individual issues within their iPad apps, in most cases at higher prices than their print counterparts. In this context, Time Inc's deal with Apple to allow free print subscriber access to iPad editions is a positive step forward in Apple relaxing rules for publishers, allowing for greater flexibility.

But the deal with Time is not even near the end of the story. Apple and publishers still have room to talk about handing subscriber information, an important part of how publications monetize readership; and we have yet to see whether other large publishers will play ball with Apple's rules or will try to eschew Apple's 30 percent cut from everything sold in the App Store.

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Apple, Time Inc. Deal Gives Magazine Subscribers Free iPad Access

Time Inc. has signed a deal with Apple that will allow print subscribers to access iPad versions of its magazines for free.

Starting Monday, subscribers to Fortune, Sports Illustrated, and Time can read these magazines on their iPad by entering an authentication code identifying themselves as print subscribers, the Wall Street Journal reports.

Magazines have struggled to take off on the iPad. Earlier this year, Apple unveiled a subscription platform for the App Store that awarded 70 percent of revenue to publishers and 30 percent to Apple. However, many publishers found the financial terms to be unfair, and said they wanted full control of subscribers' personal information.

"We frankly don't want Apple to have a stranglehold on this business," Rick Levine, Conde Nast's director of editorial operations, recently told

WWD.

A majority of consumer magazines have an iPad edition now, and it's not that they've been totally unsuccessful. In fact, many publications such as Men's Health and Wired had huge launches on the iPad, with impressive initial download numbers. But the numbers weren't sustainable, and their second month in the App Store brought steep declines in sales.

The introduction of the subscription model hasn't kick started iPad magazine sales, either. Absent any other more favorable agreement, the Journal notes that publishers haven't figured out what to do, aside from making iPad issues free to print subscribers.

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Time, Apple Strike Deal on iPad Access for Print Subscribers

Time, the giant magazine publisher, has reached a deal with Apple to provide its magazine subscribers with access to the iPad versions of its publications, a Time spokesperson confirmed, in an important step toward detente between the publishing industry and the Cupertino, California, tech giant.

But the two sides have yet to agree on a deal that would pave the way for nonprint subscribers to subscribe to the iPad-only versions of magazines. At present, digital-only readers must purchase Time’s iPad magazine applications one issue at a time.

The deal to grant access to existing print subscribers, which was first reported by The Wall Street Journal, represents an important incremental step toward a solution to what has been an occasionally acrimonious tug-of-war between publishers and Apple for control over the iPad application subscription process — and perhaps more importantly, control over access to digital subscribers.

“This is a step in the right direction,” said a source familiar with the deal, who added that more work remains to be done hammering out an agreement over digital-only subscriptions.

Starting Monday, according to The Journal, print subscribers to Time’s titles will be able to access the iPad versions for free. In a key technical breakthrough, the various iPad applications will be able to authenticate existing print subscribers and then allow them access. Time’s People Magazine already had such a arrangement with Apple; today’s pact brings the rest of Time’s stable into the fold.

The agreement, terms of which were not disclosed, is a welcome bit of news for Time, which publishes such titles as Fortune, Time and Sports Illustrated. The venerable magazine publisher, the nation’s largest, has faced internal uncertainty in recent months following the ouster of CEO Jack Griffin in February, after Jeff Bewkes, CEO of Time’s parent company Time Warner, determined that Griffin “did not mesh” with the company’s culture.

Senior executives at Time, including general counsel Maurice Edelson, chief financial officer Howard Averill and editorial honcho John Huey had apparently chafed under Griffin’s management style, leading up to a “furious run-in” with Edelson on the 34th floor of Time headquarters, according to the New York Post’s Keith J. Kelly. Griffin’s firing led to a round of recriminations in which the former Meredith publishing executive defended his record after he’d been shown the door.

Since Griffin’s ouster, Huey, Edelson and Averill have been running the company as a three-person committee on an interim basis. Time’s executive search firm, Heidrick & Struggles, has begun to identify candidates to replace Griffin, The Journal reported, but a decision isn’t expected until late summer. Time Warner reports quarterly earnings Wednesday.

Apple did not immediately respond to a request for further details about the agreement.

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